Chéng
Cànyáng

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Urban Research
Spacial Narrative
Visual Practice




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Here to explore the complexities of urban environments, tell stories through spatial design, and capture moments through visual media.






To The Futurewear

Indivudual work
Spacial narrative Project
Beijing, China
September-December 2022 This project seeks to elevate the presentation of MARINE SERRE's SS 2020 collection by reimagining the spatial layout and integrating sustainability into both design and operations. By optimizing the use of space, we aim to create an immersive and efficient environment that enhances audience engagement while also considering the environmental impact of fashion shows. The project also explores innovative show operations that align with the brand’s ethos of sustainability, pushing the boundaries of how fashion can be presented in a more responsible and forward-thinking way.






The concept of "narrative" lies at the heart of the show, seamlessly integrating display functions, social interactions, audience experience, and product promotion. Inspired by the film Interstellar, which evokes the atmosphere I sought to create, the design uses immersive installations and spatial dynamics to fully immerse the audience in the brand’s identity. The focus extends beyond the runway, placing equal importance on communicating the brand’s culture and ethos.






































Field by Spacial Narrative Archival Research Conceptual Design Visualization